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I think the best approach here is, as you say, to avoid an abbreviation in the FAQ at all and put 'TeX - Stack Exchange' (perhaps without the repetition).

Welcome to TeX –­ Stack Exchange! This site is ...

I think the best approach here is, as you say, to avoid an abbreviation in the FAQ at all and put 'TeX - Stack Exchange' (perhaps without the repetition).

Welcome to TeX –­ Stack Exchange! This site is ...

I think the best approach here is, as you say, to avoid an abbreviation in the FAQ at all and put 'TeX - Stack Exchange' (perhaps without the repetition).

Welcome to TeX –­ LaTeX – Stack Exchange! This site is ...

I think the best approach here is, as you say, to avoid an abbreviation in the FAQ at all and put 'TeX - Stack Exchange' (perhaps without the repetition).

Welcome to TeX –­ Stack Exchange! This site is ...